Yes! This is delightfully normal. The squeeze can be intense, the bruising varies body to body but can also look pretty intense. The bruising and sensation will most likely change over time. Again, this is body to body specific. Some people will bruise for longer than others. It is possible to push the body to much too quickly. Listening and feeling if your body is recoiling from the wrap can be helpful to keep the training for this new sensation on the positive and productive side.